• Pack Photography – The Art Of Talking Without Words

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    December 28, 2017 /  Photography and Models

    It may be a terrible clich, but if a picture paints a thousand words, pack photography can shift stock. There’s just no other way of looking at it. If you want to sell a product then it is essential to make sure that the catalogue photo works as hard as anything else you try. In fact pack photography may well prove to be of more importance than any other tactic you use.

    We live in an image driven world. We are all bombarded every day by media images, from web pages to flyers, television adverts to billboard posters, from product images on boxes to catalogue photos. Every day we are exposed to several hundred marketing images, and we have necessarily become extremely good at filtering most of them out. We have all developed an unerring tendency to identify at a sub conscious level which products and marketing messages are intended for us, and which may also be of some interest.

    This is important, because the first thing to appreciate is that your pack photography isn’t something people will always look for. Your potential customers may well be entirely passive. A catalogue photo or promotional picture has to be proactive, grabbing the attention of your potential customer. But it’s also worth bearing in mind that this has to be achieved at a sub conscious level, and your photo has to include several key bits of information.

    Every photograph has to be capable of informing your potential customers that this is a product, business or brand which is relevant to them. Remember, this has to be achieved at a subconscious level. So how do you catch your target audience’s attention sub consciously though a single photo? Don’t try answering that question as even the most experienced and professional catalogue photographer would probably have trouble answering the question succinctly. It requires an accurate and in depth understanding of your target audience to begin with.

    You may spend a fortune on the most innovative, clever and attractive marketing image, but if it fails to catch the attention of the right kind of person, then every penny will have been wasted. It would be like spending thousands of pounds on banners and posters saying ‘Happy Birthday George’ when the person’s name is Fred, and it’s their anniversary. Fred will probably not even notice it, because at a sub conscious level he’ll ignore it. This is a gross simplification of the problem, but it cannot be emphasised enough that a good understanding of your target audience is the first step towards pack photography which communicates to the right people.

    Understanding who you’re targeting is the first vital step towards developing pack photography which will ‘talk’ to those people in the right way. Clearly if your target audience includes professional business executives then using vibrant colours, motion blur and funky angles will pass them by, whereas if your target audience is teenagers then using flat, clean and straight edged images will probably do little to catch their attention. Professional marketing photographers know the many tricks of the trade which can be employed to make sure that every catalogue photo or pack photograph catches the sub conscious attention of the right target audience. But that’s only the first step.

    Because once you’ve got the attention of your audience, you then have only a split second to sell your product. Research has clearly shown that once people glance at a photograph they make an internal decision as to its interest to them in under one second. If the old clich of a picture painting a thousand words is true, you have around a second to get your audience’s attention, hold that attention and sell the idea of your product to them, communicating those thousand words clearly, accurately, unambiguously and, above all, quickly. Pack photography is the art of speaking quickly, without using words.

  • The Most Popular Horror Films of All Times

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    December 28, 2017 /  Music and Movie

    Horror films are designed to frighten and panic, to invoke our hidden worst fears, often in a terrifying, shocking finale. The earliest horror films were Gothic in style that means that they were usually set in spooky old mansions, castles, dark and shadowy locales.

    The main character of these films were the “unknown”, human, supernatural creatures like vampires, devils, ghosts, monsters, demons, evil spirits, werewolves to the unseen presence of evil. The first horror movie, was only about two minutes long created by the French filmmaker Georges Melies “The Devils Castle”(Le Manoir du Diable)(1896) which contained some elements of later vampire films.

    The most influential of the early films was “The Cabinet of Dr. Caligari”(Das Kabinet des Doktor Cligari)(1919) the Germanys silent expressionistic landmark classic. IN the early 1900s the German film Der Golem was the first horror-themed film which achieved great success. In the early 1930s Universal Studios created a modern film genre and brought to the screen the successful movies like “Dracula”, “Frankenstein” and “The Mummy”.

    In the late 50s horror movies became a lot gorier as the technical side of cinematography became cheaper. Early 60s saw the release of two films wich close the gap between the subject and the viewer. One was “Peeping Tom” and the other was “Psycho”, both films rather use human monsters rather than supernatural ones to scare the audience.

    “The Exorcist” (1973) broke all records for a horror film, after that in 1975 “Jaws” became the highest grossing film ever. Horror movies turned to self-mocking irony and downright parody in the 1990s when the teenagers in “Scream” often made a reference to the history of horror movies.

    There is argument that horror films are socially and morally irresponsible, and they even influence to some people to imitate the brutal methods of the killers portrayed on the screen.

    Anyway horror films have the opposite effect on normal people sick minds will commit crimes anyway. When we watch horror films we encounter our secret fears, share them with other viewers and eliminate the terror by facing with it.

    But if you are not a movie lover or maybe you are too scared to watch a horror movie then maybe I have the right solution for you. Why do not you turn your computer on and look for some scary games on line?

    Trust me you will be amazed by what you will found. There are a lots of games from creepy, horror, scary to those which are not too much scary. So choose the right one for you and enjoy playing it.

    Or if you are a film lover than go ahead and take a troll through these favorite films of all time. If happens to you to hear sounds like whispering, or creepy sounds, just pay no attention to it. Its probably just the wind.

  • Tools and Programs Used by Animation Majors

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    December 27, 2017 /  Music and Movie

    There are many tools and programs used by animation majors. It is necessary to have the right tools to complete all the assignments and move forward with your career, especially if you plan on doing freelance work rather than working in an office. With the right tools and software programs, animation majors can learn how to create virtually any animated world imaginable. But without the right tools its virtually impossible.

    Most animators obtain all the tools that an illustrator would use for their work, including all the professional pencils, pens, paints and paper that are needed to create drawings. This is because animators often create sketches before making their vision come to life using 2D and 3D animation software. The most important tools and programs used by animation majors, though, are related to the actual creation of computer generated animation. Every software program has its own specialized focus for particular features of animation, and as students advance through their courses and their careers they may also advance to higher levels of software.

    When animation students begin learning the basics, they typically start out with Macromedia Flash, which is meant for cartooning and creating Web pages. Another popular animation software package is 3D Studio Max, which is commonly used for creating video games. Such well-known games as Grand Theft Auto 3 and Metal Gear Solid 2 were created using this software. As students advance in their training, they may begin using software programs like Maya, which is a more sophisticated program used to create 3D graphics and complicated models. This type of software takes a while to master but once youve got it down you can create some truly amazing moving images. A good computer with a large screen and various animation features is also necessary for any animation major.

    The tools and programs used by animation majors are always changing as technology improves and new products hit the market. It is necessary to stay on top of trends in the tools and software programs in order to get the best training and have a successful career in this constantly evolving industry.

  • Benefits of Hiring an Artists Management Company

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    December 27, 2017 /  Entertaintment

    A lot of people believe that artist managers are just out to fleece artists out of their hard earned money thus they will opt to not have one. This misconception of what an artist manager is has seen many go down the road of self-managing their careers, and with disastrous results. The truth is, as an artiste you cannot do it all alone. However talented you might be, you cannot manage all aspects of your career single handedly. You most definitely need an artists management company to deal with certain aspects of your career, whether you are a musician or a band or even an actor.

    Here are some reasons why hiring an artist manager, is a good idea:

    Your manager is tasked with the responsibility of offering career guidance for you. As an artiste, it is easy to get confused by everything happening around you. This is even worse if you are a new artiste. The feeling of being in uncharted waters can be overwhelming and that is when having a manager comes in handy. A manager is able to look at everything objectively and point out what you need to do. He/she has experience knowing what works and what doesn�t.

    As an artist, you already know the importance of having people cheering you on. This kind of cheerleading boosts your morale and gives you the motivation to go on. Celebrity management companies are cheerleaders in that they ensure the music business community knows about the capabilities of the artist they are representing. It is important for you to get deals, endorsements, contracts and so on. You can only get this if there�s someone speaking about you constantly to the right people.

    There is some sort of prestige that comes with having an artists management company working for you. The thinking here is that if you are good enough to have a manager, you are worth taking a second look at. Some record labels will even refuse to give contracts to artists who don�t have managers as they are said to come with too much drama.

    As an artist, you will come across many different kinds of people who will be hoping to do business with you. Some of these people will unfortunately be scammers and fraudsters. Having a manager protects you from such types and ensures you only engage in legitimate business deals. Most scammers will think twice about approaching someone who has a manager.

    Celebrity management services are vital in ensuring proper time management and organization of an artist�s schedule. The truth is that you don�t have enough time to do everything that needs to be done. In between writing songs, recording, keeping in touch with your fans through social media, overseeing the branding of your merchandise, buying all the things you require for your career, you are going to feel overwhelmed. You need a manager to handle some of these tasks for you.

    Artists management companies are also tasked with the responsibility of keeping concerned parties accountable. If you sign a deal and it doesn�t go through, your manager follows that up. If someone pays you and the check bounces, your manager will know what to do.

    Do not be the artiste that thinks you can do everything on your own. Hire us today and let us take some of that load off you.

  • How to Transfer Our Favorite Pictures With Digital Photography Software

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    December 27, 2017 /  Photography and Models

    Digital cameras are used for many events and special occasions. To transfer our favorite pictures from the camera to the computer we need to use special software that will facilitate this. This software is known as digital photography software, and you will find many varieties of it available on the market.

    This digital photography software can sometimes be found with the digital camera that you buy. In the digital photography software there are various items to be found. These different programs will allow you to manipulate the pictures that you have taken when they are finally on your computer.

    There are different types of digital photography software that can be found and used. You will need to make sure that all of the features in the software work properly before you download any of your stored images. The software can be ZoomBrowser EX 5.1, ArcSoft PhotoStudio, PhotoStitch and ImageBrowser 5.1 among the many varieties.

    There are different types of digital camera software that you can use for Windows computers and ones for Mac computers. A few of these differences are found in the browser programs. The ImageBrowser 5.1 is to be used with Mac computers and it allows you to view, archive and manage your digital photographs. This is true for the Windows version, the ZoomBrowser 5.1.

    To make these many different types of digital photography software work you will need access to device drivers. These drivers that you must have in your computer’s hardware should be TWAIN for Windows 98/2000. For Windows ME you should have WIA installed.

    Besides these digital photography software you also need to have a Picture Transfer Protocol or a PTP on your computer. This Picture Transfer Protocol provides the support that you need for your digital camera to connect to any Windows XP (SP1 – 2) or Mac OS X (v10.1.5 – 10.3). With this transfer protocol you don’t need to look for the various requirements that are needed for device driver installation.

    By looking at these various digital photography software you can gain an idea of the types of software that you will need to buy. The different kinds of software that is available today should not be that expensive.

    You will however need to see if these various programs are compatible with your computer and your digital camera. The various features that are found with digital photography software, allows the camera enthusiast to create the masterpieces that they want.

  • How to become a better Actor Performer

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    December 27, 2017 /  Music and Movie

    When acting or performing on any level realize it is an art. You have to continue to practice your art consistently to stay on top your game. There are a few different ways to help you perfect your skills. There are: acting classes, books, video, online searches etc.

    I am going to focus on two of what I feel are main ways to perfect your skills. First, you have to watch yourself. Many say to watch yourself in a mirror. This is good but you can not totally focus on what you are doing and saying if you are performing your monologue or script etc. Your mind will be going in a lot of different directions. I would recommend video taping yourself perform. This is just to help you; there is no need to go buy an expensive video camera. The one you may have will work fine whether new or old. Also, some digital camera’s come with a video mode that will work well. This way after you perform your piece, you can sit back, focus and view every detail of what you are doing over and over. This will make it easier to catch facial gestures or the way you pronounce certain words that you may want to change.

    Second, I would suggest watching a lot of other great performers do what they do best, perform! If there is an actor, comedian, singer, dancer etc. that you enjoy watching perform. Whenever they perform, you just think they are great at what they do, watch them often. With You Tube and all these other video sharing sites you can watch all types of people who are good at what they do at no cost. This will help you perfect some things you do when you are performing. For example say you perform a piece and video tape it. You look at it when you’re done and you don’t like your facial expression on a certain part. Find a piece by your favorite performer doing a similar piece and find what you like and work it into your performance. Then video tape it again. You have to be confident in what you are doing to better connect with the audience and I feel these two strategies will help tremendously.

    To find out more helpful information, tips and links Click Here .

    I hope this helps!

    Steven J Wilson

  • The Wyvern Mystery Great Horror Classic At Cheap Price

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    December 26, 2017 /  Music and Movie

    THE WYVERN MYSTERY is masterpiece that comes from a well-known Irish author Sheridan Le Fanu who has written dozen of horror books which are quite thrilling and are selling well in the market. The Writer in this fascinating love story has managed to keep reader guessing by incorporating a rich combination of mystery and horror. This is why it is more popular than other cheap horror books available in the market. .

    The WYVERN MYSTERY is among the best cheap books with a thrilling romantic story. It tells you the story of a helpless girl who is brought up by a Squire who hastened the murder of her late father. Anyway, she grows up and gains the love of Squire and his squire’s elder son, Charles. When Squire turns a hindrance in this blossoming relationship between his son and this girl, they just run away from home and take shelter in Carwell Grange. Here, thing become suspicious for the girl, Alice when she comes to know about strange behavior of Charles and secret conversations between his brother, Harry and him. The situation becomes out of her control now and as result she one day stabs Charles. After this murder, she is separated from her husband and newly born baby.

    To know more about this entire story, go through this exciting thriller and experience real horror and mystery. If you are looking for cheap books, do consider the WYVERN MYSTERY that is readily available with many online bookstores in the world. Buying online is more beneficial to people as the buyers can compare prices of various retailers and find a book at best possible price. However, if you can buy other horror classics, children’s books and other readable materials at affordable rates from these websites. In fact, websites offer books with heavy discounts and lucrative offers, this is why the online book shopping has become highly popular in various parts of the world.

  • Math Help for Algebra and Math Tutoring Help found in Cartoon Math Products

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    December 26, 2017 /  Music and Movie

    Math is one of the subjects students struggle with the most. No one knows why math presents the most problems for students. It could be the way it is taught or that there are abstract concepts.

    Regardless, parents everywhere are seeking math tutoring help. In particular, parents need math help for algebra for their children. In fact this seems like the highest demand for math tutoring help.

    Math tutoring help is often found through a local tutor professional. This could be a teacher or college student who excels in math. The teacher may be a certified teacher in the math subject area.

    Personal one on one attention for math tutoring help is nice. However, for many students this is not working or helping them. Students today need a different way to practice or get help in math.

    Today’s students learn drastically different than adults did years ago. Students today are very technology advanced and use it every day. They like all kinds of gaming technology and smart phones or iPads.

    As a result, some firms have developed online math tutoring help. There are many advantages to this type of math tutoring help. Results show this is an effective way to improve student understanding.

    Online math help for algebra is found in the way of video games. Video games are desired by children everywhere in the world today. They are fast paced with great graphics that are captivating.

    Thus, video games are turning into math help for algebra games. These math help for algebra games include cartoon math figures. Cartoon math is funny and engaging for students when playing.

    Cartoon math usually incorporates some type of animal or figure. This could be a leopard or even a deadly zombie vampire monster. The type of character varies but all are at high interest levels.

    Video gamers have researched these figures a great deal before design. They have also researched what kind of humor kids like in games. Then, these cartoon math characters and games are made accordingly.

    Cartoon math games allow students to have incredible math battles. Online math battles allow for student practice of math concepts. The more math they answer correctly the more points they are awarded.

    Innovative games like these are increasing student achievement. The reason is cartoon math games are at interest level of students. Thus, they are in high demand because they are fun and effective.

    About Author: Ninjabra offers an amazingly innovative way to practice and enhance math algebra skills. We sell a product to help students studying algebra. Incorporating student interests as well as how students learn best is included in Ninjabra’s revolutionary products. Maintaining student focus and engagement is instrumental to increasing knowledge. Ninjabra is currently offering effective products on their website at very reasonable prices. To find out more, go to www.ninjabra.com.

  • Is It True That Instrumental Music Has The Power Of Healing

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    December 26, 2017 /  Music and Movie

    Medical practitioners have recently found that listening to instrumental music have created a strong impact on mind, body and soul. Many people are getting stressed easily due to the current lifestyle and after a day’s hassles, if you settle down to listen to good music it would soothe your tension. Doctors are now increasingly becoming to use music system for treating patients with chronic illness like cardiovascular problem, diabetes and cancer. It is proved by research that when a patient listens to good rhythm of music for 30 minutes daily he can sleep properly without having to use medication. It forms an effective relaxation therapy to heal your wounds and lower the blood pressure rate. Again, it is highly beneficial to patients with migraine who can visibly see the difference in intensity of the headache after hearing music.

    Rap beats are quite popular and ideal for any functions and gathering. Adolescents are so fond of the beat system; they often start dancing to the tunes once they hear to their favorite singer or album. Recently surgeons have given music therapy for patients during the surgery and found that the patients are able to relax sooner after the surgical process. It also makes your immunity strong thereby increasing the metabolism of the body. Further, music also has healing power and a person will fell pain only in the brain and hence the therapy is used for healing wounds. It reduces the sense of vomiting and nausea and individuals are shown to recover at fast rate from the illness after hearing to music.

    In addition to the countless physical benefits, music also cures one’s mind and develops mental power. It will produce positive energy levels in you and students are highly benefited when they listen to music before taking exams. Survey indicates that students who were allowed to hear music scored higher marks than other students for SAT exam. Any type of working activity will considerably be improved by listening music. Apart from school going students, people of all ages are benefited by hearing stimulating music daily. It would certainly improve cognitive development and reasoning ability. You have several options for hearing music nowadays, since you can download the music album in the mobile phone and plug in to your ears to hear the instrumental music while you are commuting to your office or college. For getting instant energy, listen to your singer in his rap beats of latest songs. You can get plenty of such notes and albums of music online which can be used for relaxing your mind and for getting fresh energy.

    Kendrick is a professional writer and publisher. Writes articles on several subjects including music.If you want to learn more about beats, hip hop beats, free beats,instrumental music, rap beats. Please visit our website.

  • Jewelry Photography Lighting Tips From A Professional Jewelry Photographer

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    December 26, 2017 /  Photography and Models

    What is the biggest mistake amateurs make in jewelry photography? Read on to find out what the two most essential aspects of great jewelry photography are, and how the successful jewelry photographer manipulates these aspects to achieve dramatic and compelling jewelry photography.

    Have you heard the term candela? Yes, it has to do with light that is part of the spectrum of electromagnetic radiation that the human eye can see. So what has candela to do with jewelry photography? Well, everyone knows that photography is a form of art made possible by light. Without light, there is no photography. Understanding and controlling light have always been the most essential aspects of great jewelry photography.

    The biggest mistake amateurs make when taking pictures is expecting to capture the same range of light on a digital back as seen by the eye. Not so fast: the amount of light you see is a broader range than the amount of light a digital back can capture. While the eye can see a wide range at the same time, digital chips cannot. The difference is that a digital chip can capture light all across the light spectrum, but not all at the same time like your eye can. Let’s examine a few lighting techniques used in digital jewelry photography.

    FRONT LIGHTING

    This is the simplest form of lighting for jewelry photography. It is achieved by placing the light source around the camera lens pointing towards the jewelry to be photographed. For example, flash units on top of cameras, ring lights, or soft boxes next to the lens. Front lighting is flat, and is best used for illustrative purposes. When used for jewelry photography, front light is unexciting and sometimes causes glare from certain areas on the reflective surface that reflects the light from opposing angles.

    SIDE LIGHTING

    Side lighting gives the impression of three dimensions. By illuminating the jewelry from the side, the viewer gets the impression of depth, as opposed to the flat, two-dimensional effect of front lighting. Side lighting can be most effective in accentuating the surface textures of jewelry. When using side lighting in jewelry photography one must be careful in placing the light to avoid unwanted reflections.

    AVAILABLE NATURAL LIGHT

    Available natural light completely surrounds a subject. This lighting situation is very even and already exists in an indoor or outdoor setting without adding any artificial illumination by the jewelry photographer. When combined with other reflective surfaces such as silver cards, it can be an effective technique in jewelry photography to achieve soft and pronounced edges on metals and gemstones.
    DIRECT LIGHTING
    Direct lighting results in high contrast, especially when it’s coming from a single source such as the Sun or a fixture equipped with a fresnel lens. It produces high contrast captures with deep shadows and overall drama. In jewelry photography it’s mostly used in combination with other softer light sources in order to add a certain creative effect to the general capture. Using high contrast lighting adds impact and accentuates jewelry textures. It can also be used to light through diffusing surfaces such as acrylic or cloth to create softer shadows.

    DIFFUSED LIGHTING

    Diffused scattered light rays, produce softer light, lessen contrast, and smoothes out details in the jewelry. The resulting images tend to be dreamy and romantic. This technique is very good for showing overall and shadow details. It is the most widely used method in jewelry photography.

    SPOT LIGHTING

    Spotlighting is a useful tool to focus attention on a certain area of the jewelry. Direct spotlighting is very dramatic, however, in jewelry photography most surfaces are reflective; therefore special techniques must be applied when spotlighting to diffuse and control the reflections and glare. The end result can yield compelling and dramatic jewelry photography!

    Avi Roth’s photography can be seen in publications such as Vogue Magazine, Harper’s Bazaar, Cosmopolitan, Martha Stewart Weddings, and Los Angeles Weddings. His work ranges from advertising to fine art, single products to complex sets, and single models to large crowds. Roth describes his artistic approach as follows: “Every photograph is a story written with light. Like a story without words, it evolves from a concept, thought, or emotion in my mind’s eye, into a latent image, a silhouette of shapes and forms. This shadow-less three-dimensional space is the genesis of my artistic interpretation. I use my personal ‘palette’ of light to create shadow, color, and space, and blend backgrounds to complete my visual composition.” Roth has received numerous awards recognizing his professional virtuosity and fascination with elegance. He attended Tel-Aviv Polytechnic and graduated with honors from the London Film School.